Effective strategy is well-grounded, articulated and used as a decision-making filter for leaders and employees throughout the organization.

Click yes or no to find out how effective your strategy is and if you could use our help in this area.

1. Do you know what business you are in… and what you are not in?
   

   Yes No Don't know

2. Is your target market well aware of what you have to offer and how you can add value?
   

   Yes No Don't know

3. Does your strategy reflect the unique strengths of your organization?
   

   Yes No Don't know

4. Does your strategy reflect what your organization is collectively passionate about?
   

   Yes No Don't know

5. Do your employees have clarity on what you do, for whom and why?
   

   Yes No Don't know

6. Can employees at all levels articulate how their job fits into the overall organization’s goals?
   

   Yes No Don't know

7. Do you have a set of long-term and short-term goals that are specific, clear and measureable?
   

   Yes No Don't know

8. Is a set of performance measures used to track progress against strategy?
   

   Yes No Don't know

9. When initiatives are proposed, are they determined in light of performance gaps against strategic goals?
   

   Yes No Don't know

10. Are individual performance objectives and measures tied to organizational goals?
    

    Yes No Don't know